Heuver launches new brand on European market

Heuver tire wholesaler launches its new Indian brand MRL on the European market. It belongs to a recently created category: MPT-agro-industry.

"The creation of this category was the subject of a wide-ranging test procedure. We quickly realized that with their 60 years of experience, MRL was definitely not a novice. Good products at a competitive price are an ideal alternative to other brands in our new category," said Bertus Heuver, the company’s director.

With MRL, Heuver supplies tires for telescopic forklift trucks and excavators. These tires are partially delivered as civil engineering tires (for shovels), but they are mainly included in the new MPT-agro-industry category. "In Europe, we have been a major player in civil engineering tires for many years, especially in this new category, we now want to make a difference as a global supplier. We want our customers to always be able to do business quickly and always have the best customer experience, and we expect that this new clarity Will attract more customers, "adds Bertus Heuver.

The MRL tires of the new category are available in the following sizes: 10.5-18 MPT446, 12.5-18 MPT446, 12.5-20 MPT446 and 17.5L-24 MTU428.